Objective
Writing a business plan is a complicated and
cross-structural process. It requires the merging of
the various organizational functions (sales &
marketing, finance & accounting, human resources,
operations & production) into a coherent plan.
A winning business plan must examine industry
segmentation, market analysis, customer segmentation
as well as organizational structure.
This workshop has individual and corporate benefits.
In writing a business plan employees need to combine
the "facts" with teamwork, leadership and culture.
By having a systematic approach in writing a
business plan individuals will be able to identify
and analyze the important variables for success and
therefore the organization will optimize the
probability of success.
After this workshop you will:
have a deep understanding of the areas of a business
plan
identify the key issues for a successful business
plan
learn how a business plan can be adapted to
different types of organizations
identify external and internal drivers of a business
plan
appreciate how to communicate a business plan into
the organization
explore the importance and the benefits of a
business plan for the organization
review the reasons why business plans fail
Workshop Outline
Business plan - overview and purpose
Components of a business plan
Background of the business and the business
environment
Funding the business plan
- Determining the best way to approach your possible
financial sources
'Selling' your business plan to various stakeholders
Who Must Attend
If you find that you are being asked to contribute
information to a business plan or if you are part of
a team writing a business plan, this workshop will
facilitate a successful integration of all parts of
the plan.
If you are a budding entrepreneur, wanting to
interest possible supporters, investors, etc. on
your start-up business, this workshop will equip you
with the necessary skills to write a successful
business plan that will demonstrate to potential
investors that you know the business and that you
have thought through its development in terms of
products, management, finances, and most
importantly, markets and competition.
Duration: 2days
Fee: Rs. 3600 per participant
Workshop Leader
Victor Goh is currently serving as the Vice
President, Business Development, of Savant Infocomm
Pte Ltd, Singapore, an IT Education and Consulting
conglomerate. He has founded and run several
start-up businesses and has acquired extensive
senior management experience in corporate and
business development, alliance building and
relationship, joint ventures and establishing
regional offices in China, Hong Kong and India. He
is also an associate lecturer and tutor with several
universities, i.e. OUDP (UK) (Artificial
Intelligence), University of Technology, Sydney
(Engineering Management), and University of Western
Australia (MBA program covering the E-Commerce and
Entrepreneurship modules). He received his B.Eng.
Honors degree from National University of Singapore,
and an MBA from Strathclyde University
Overview
Team
The Approach
Strategic Partners
Professional Certification
Information System Security
Savant Academy
Post Graduate Programs
Consulting
Enterprenurship
Self Improvement
E-Learning
